A portfolio site for Deborah Angell Smith
How do I condense a lifetime of experience into a few paragraphs?
Is it possible to show you who I am in a couple of pages?
As it happens, my skillset is uniquely suited to this particular challenge, and I’ve approached it like I would any project.
Consider the audience
While good writing is important, understanding those we’re trying to reach and what truly matters to them is essential.
Focus on what’s really important
It’s not necessarily the features of a product or service, but the benefits that impact the user.
Make complex subjects simple
Find the often-elusive answer to the eternal question, “So?”
So, how can I help you? Please review these pages and contact me for additional information, to discuss opportunities or to get acquainted.